Photos of new products
Photos of work in progress - via Instagram
Photos of my studio - via Instagram
Images and words of inspiration - via Pinterest
Photos of my glass making workshops
Photos from craft / trade fairs
Images from press features
Links to my blog
Ask questions - Do you prefer stars or snowflakes etc
Share links to FB pages, blogs and websites I like
Share links to craft fairs and exhibitions I like
I read once that you need to be 'interesting and interested', so interact and like other pages, reply to posts and respond quickly to comments and messages.
I also have a Shop button on my page, which is linked to my Create website. This is a great way for customers to browse and I make lots of sales here.
Here are some links to a couple of my favourite Facebook pages:
Just a quick note on like and share competitions on Facebook. They are not allowed and if you run one you are at risk of having your page shut down. I am still trying to understand the rules but I think I can run a comp here on my blog, then use Facebook to promote it. I only recently found this out via Joanne Dewberry who has loads of into and tips on social media. Take a look at her blog and Facebook page for more info.
Finally here are some top tips from some of my Facebook likers:
Keep it professional and don't air your dirty laundry on fb first impressions are everything - Rock and Rose Photography, https://www.facebook.com/RockandRosePhotography?fref=ts
Keep posting to get yourself seen, whether it's pictures of your product or friendly chit chat, it all helps. - The Prickly Moose
Keeping the page fresh! I update with photos nearly every day and ask for feedback on them, this gets customers talking about what they like and don't like so much. - Liberty Rainne
Try not to overload your likers with too many updates as they can get fed up and unlike u ! Or pre warn them and apologise in advance ! Flossie Doodles - Fingerprint a Masterpiece
My hot-top-tip is scheduling.. When you are composing a facebook post for your page, look for the little clock on the left hand side- click on it and it will give you the option to choose a date and time for the post to show up on your newsfeed. I now try and update the content for my facebook page in one go on a Monday morning,scheduling one update a day for the next week. It means that my facebook page keeps ticking over even when I am too busy to be online, and gives me the flexibility to add more topical updates if I want to as an extra. Then I just need to check in to see responses and interact if necessary. It's been such a timesaver, and helps me keep a structure to my page. - Maram Jewellery https://www.facebook.com/maramjewellery?fref=ts